I am a designer and educator specialising in service and interaction design. I'm a Fulbright alumnus, and hold an MFA (summa cum laude) in Industrial Design from Savannah College of Art & Design (SCAD).

As an independent designer, I have worked with organizations like Dolby Labs, Grid Impact, Coke USA, Working Class Studio, and Innovations for Poverty Alleviation Lab (IPAL). I have also been teaching at design and engineering schools since 2015, while being deeply involved in Pakistan’s burgeoning maker scene, as the program manager of Makeistan, Pakistan’s first academic makerspace.

I have previously led the design teams at Ricult Inc. and Xavor Corporation. At Ricult, we followed a participatory design approach to research and build technological interventions for smallholder farmers; while my team at Xavor worked with multiple engineering teams and industry partners to build integrated smart products across various industries.

I now lead the Service Design practice at IDEATE Innovation, where we follow a human-centered design approach to research and develop interventions in fields like healthcare, agriculture and financial inclusion.

Here are some of my recent posts and discussions about design:

Personal Posts:

• "Tips for building your UX portfolio"

• "7 red flags for design thinking workshops"

• "Resources for aspiring designers"

Interviews:

• "A human-centered approach to financial inclusion"

• "Design Baithak – Ali Murtaza"

• "Design Questions – Ali Murtaza"

Conference Presentation:

• "Design: Thinking & Doing"